OCOP programme helps enhance value of local specialties

Update: 16:24 | 12/01/2020

The implementation of the “One Commune One Product” (OCOP) programme has brought about significant results in the past 1.5 years, contributing to enhancing the value of local brands and specialties.

The remark was made on January 8 at a conference held by the Central Coordination Office on New Rural Development to review the implementation of the OCOP programme as of the end of 2019 and to set out plans for 2020.

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The Central Coordination Office on New Rural Development aims to recognise additional 1,200 OCOP products in 2020.

As many as 61 provinces and cities have approved the project on the implementation of the OCOP programme with total 3,843 OCOP products, 1.6 times higher than the set target of 2,400 OCOP products.

After OCOP products were recognised, localities have been seriously implementing procedures regarding licensing, management of OCOP trademarks, and traceability of OCOP products.

Deputy Director of the Central Coordination Office on New Rural Development Ngo Tat Thang said that OCOP programme has been carried out since May 2018 and has gained positive results. Rated OCOP products have seen improvements in quality, design, packaging, traceability, and more, Thang noted.

The Central Coordination Office on New Rural Development aims to recognise an additional 1,200OCOP products and build ten cultural village models in 2020.

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Source: NDO

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